Feathers have adopted a variation of the already popular ‘3 Pillar’ model that provides us with the framework for creating a successful sustainable policy in our business.

The four pillars of sustainability are Human, Social, Economic and Environmental. These make up the areas that must be addressed to see sustainable development. As we navigate Feathers Hair Salon Group to a brighter tomorrow, we commit to make a difference by sharing our focus across these 4 sectors.

HUMAN

Human Sustainability is defined as the focus on nurturing and developing the human component of an organisation. Feathers pursues human sustainability through our pledge to inclusivity and diversity, recognising development of our team. We do not discriminate against our employees when it comes to:

• Sexual orientation
• Race
• Gender
• Age
• Education
• Social background

We understand that human sustainability should also be achieved through the development of skills and fair opportunity for our team to excel in the industry. We ensure this through providing:

• Decent wage
• Career opportunity
• Training and education
• Fair opportunity

SOCIAL

Social sustainability aims to ensure the well-being and equality of anyone that steps through our front door. Our goal is to alchemise peace and positive social relationships. We believe in the power of independent business that creates a personalised experience for every individual. Therefore, we choose to do business with like-minded individuals that share our passion to see constructive social change. A good example is our relationship with Eufora. A well-established brand that remains an independent company that respects the need for professional hair care staying professional and with formulations that perform while delivering clean beauty.

ECONOMIC

This means that the business should see continual growth to be sustainable. Our plan to achieve economic sustainability comes at a time of trepidation within society where running a business becomes more expensive and to avoid raising prices, Feathers absorb the rising costs through:

• Energy and water policy use
• Energy saving light bulbs
• Responsible use of product and resources
• Disposable towels that are non-toxic and eco friendly

ENVIRONMENTAL

Perhaps your first thought when choosing a sustainable salon. This pillar aims at improving human wellbeing through preservation and rational use of the environment and natural resources.

• Recycling – Zero waste policy, we recycle our aluminium tubes and foil.
• Reducing the amount of waste we create by careful consideration.
• We use resources responsibly.
• A box for any use – why not pop in to take some off our hands
• Partnering with suppliers who also have strong green policies
• Carrying sustainable brands that consider the environment in the manufacturing of products.
• We repurpose our disposable towels.
• Our marketing materials are swapped out seasonally, rather than monthly.

As an eco-responsible company, it is our vision to see constructive change within our business, community, and industry. We continue to look for new ways to contribute to ‘Green Transformation’ and stay ahead of the curve to witness our planet take a new, happier, and healthier shape.